We are partnering with our client to recruit a Digital Marketing Manager that can drive sales based on best practice campaign design using multiple channels including PPC, Google Shopping, SEO, email marketing and leading edge marketing automation tools. A flair for the creative (landing page design, email template design etc.) is secondary but would also help. This exciting opportunity offers you the option of working from home,office or a combination of both. This role offers you the opportunity to participate in the development of the company’s ‘21/’22 marketing plan and to drive its execution from concept to conversion.

Responsibilities to include, but not limited to:

  • Developing the Digital Marketing Strategy to match customer personas to the company product ranges and aligning to individual buyer journeys.
  • Creating & implementing high performing inbound marketing campaigns.

Specifying and creating digital content for inbound campaigns: landing pages, emails, etc.

  • Liaising with the web development and ERP partners to ensure campaign readiness.
  • Data analysis and monthly reporting.
  • Plan and execute all sales-focused digital campaigns including website conversion, PPC/SEM, Google Shopping, list development, email marketing, social media (where appropriate) and display advertising (where appropriate) campaigns.
  • Identifies trends and insights, and optimises marketing spend and performance based on the insight data.

Plans, executes, and measures campaigns and conversion tests.

  • Collaborates with internal teams to create landing pages and optimise user experience.
  • Utilises strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.

Identifies critical conversion points and drop off points and optimizes user funnels.

Targets campaign activity on highest opportunity areas.



  • 5 years digital marketing experience, with third level qualification
  • Excellent knowledge of Google Analytics, Social Media platforms, Adwords and SEO
  • Experience using Wordstream
  • Skills and experience in creative content writing
  • Inbound campaign management with knowledge of Hubspot an advantage.
  • Graphic design skills including knowledge of Photoshop, InDesign, Adobe Creative Cloud would be an advantage

Please contact Edel for further information


To apply for this position, fill in the form below and we will get back will get back to if you are an appropiate candidate for the role.